About Life Is Coming to Melbourne

Your new home for organic, free-range, fair-trade food.
Tom Clift
April 05, 2016

Healthy eating may be about to get a whole lot simpler, with the launch of Melbourne's first About Life supermarket. Opening in Port Melbourne at the end of April, the store will mark the first inroads into Victoria for the natural and organic grocery chain, which has been operating in Sydney since 1996.

The Bay Street store will offer an extensive range of groceries, including fresh local produce and free range meat, dairy, deli and baked goods, plus eco-friendly health and beauty items ranging from toothpaste to body butter. Their Private Label range will feature a number of premium products, including dips, salads and various ready-made meals.

The store will also boast an About Life Cafe, selling superfood meals and salads alongside organic and fair-trade coffee, therapeutic herbal teas, and a number of juices and smoothies. There'll also be a self-serve food bar with hot and cold meals on rotation. Standouts include the beetroot quinoa risotto, the turmeric mustard pork, and About Life's signature raw lasagna. Everything on the menu will be pre-approved by an in-house nutritionist. In related news, they have an in-house nutritionist!

"The 'new healthy' is a journey of — it is about having a broad perspective of diet; whole foods, clean eating and locally produced food," said About Life COO Vladia Cobrdova. "While we consider wellness innovations from superfoods to raw, our core focus is on sustainable, ethical, locally sourced produce and a balanced diet."

About Life will open at 120 Bay Street, Port Melbourne on Saturday April 30. For more information visit www.aboutlife.com.au.

Published on April 05, 2016 by Tom Clift
Tap and select Add to Home Screen to access Concrete Playground easily next time. x