Sephora's First Brisbane Store Is Coming to Chermside
Their long-rumoured first Brisbane store now has a location.
All good things come to those who wait, your mum probably told you, and that's about to prove true if you're a beauty product buff. Sephora, aka the French-based perfume and cosmetics chain that has won fans the world over, is finally making its way to Brisbane. Even better than that, after more than a year of rumours and waiting, they've finally revealed just when and where they'll be throwing open their doors.
Adding to the growing number of businesses heading north, Westfield Chermside will to become Sephora's first Brissie home. Expect to boost your makeup supplies from April, with an exact launch date still to be revealed. It's good news for everyone, except for your bank balance.
If you haven't jumped on the Sephora bandwagon yet — and given that Brisbanites currently have to head to the Gold Coast's revamped Pacific Fair to do so, that's understandable — then prepare to enter a beauty product wonderland. All those prestige international brands you can't get elsewhere, like Marc Jacobs, Kat Von D, Formula X and their own Sephora Collection? Well, you'll find them here among more than 1500 different lines, as well as in-store services and demonstrations.
Sephora might be known for setting trends in the beauty industry, but in opening up a store in Brisbane, it's actually following one. In the last couple of years, Zara, H&M and Uniqlo have already made their presence known.
For more information about Sephora's Chermside store, keep an eye on their website and Facebook page.