James St marie claire Up Late

James Street turns into a fashion party for one night only.
Sarah Ward
April 30, 2017

Overview

Once a year, for one night, a New Farm street transforms into a fashion party. And back in March, it tried to, but a cyclone had other plans. So, James Street is doing what it does best again — and, given that the stretch of road boasts plenty of boutique selling designer threads, you know that they can how to put on a sartorial celebration.

That's what James St marie claire Up Late is all about: exploring the precinct's many outlets, stocking up your wardrobe, getting tempted by specials and browsing the latest collections. A number of designers will be on hand to chat about their wares as well, including Adrian Norris and Edwina Robinson of Aje, Lucy Folk at Camargue, Louise Olsen at Dinosaur Designs, Daniel Oliver at Assembly LabelGail Sorronda and Natasha Chipman of Natasha Schweitzer Jewellery.

marie claire will be giving out gift bags to 1000 lucky attendees, so arriving early is recommended. Entertainment will be part of the proceedings, so make sure you wear your best partying outfit. Given that James Street is also known for its restaurants and bars, dropping by each one to enjoy a themed cocktail and hop between after parties is also on the agenda.

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