Win an Epic Overseas Adventure Trip Simply By Taking a 'Shoefie'

Let's see those holiday kicks.
Marissa Ciampi
November 20, 2015

in partnership with

You're trekking across Botswana and Victoria Falls, putting one foot in front of the other from Beijing to Shanghai, kicking off your shoes on the coast of Goa. First thing you do? Take an Instagram of your feet — it could win you the whole damn trip.

Thanks to STA Travel, the popular act of taking a photo of your feet is now deemed a 'shoefie'. This new term isn't just for social media fun, but for charity. Instead of simply making your followers jealous with your toes in the sand, do some good with those kicks. STA Travel is teaming up with Soles4Souls Australia for #mynextstep, an unprecedented travel adventure coupled with a charitable cause. Enter and you could win a return trip to some of the world's most adventurous, beautiful locations.

The shoefie gig is simple: take a shot of your feet and Instagram @statravel with #mynextstep and your dream destination. The most creative shot wins a return trip, an adventure tour and $2000 in spending money. All for taking a shoe pic.

The catch? There isn't one. But since CP readers are decent people, we're betting you'll also follow through with the other half of the partnership — hit up an STA store and donate a nicely worn pair of shoes for a cause to Soles4Souls. The Australian charity raises more than just awareness for disadvantaged people, both locally and internationally.

The partnership between STA Travel and Soles4Souls is a no-brainer, and them combining forces for a great cause is the icing on this sweet, sweet deal. At its core, this campaign is asking Aussies to 'put their best foot forward', both socially and charitably. And with the bonus possibility of winning tours that span sailing Croatia to an epic adventure from Delhi to Kathmandu, what better way to nab your dream holiday.

STA Travel's #mynextstep promotion runs until 30 November, so get your shoefie on. To find out how you can enter the competition, head to the #mynextstep website.

Published on November 20, 2015 by Marissa Ciampi
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