A new whole food store has opened its doors on Williamson Ave in Grey Lynn. The street which already houses two chain supermarkets and a vegan superette welcomes the new grocery store to the collection, but GoodFor appears to be the way of an eco-friendly future.
Walk through the pristine store and marvel at the abundance of bulk organic foods and kombucha on tap, it's enough of an incentive to ditch plastic for good.
With over 700,000 tons of packaging waste created by New Zealanders collectively per year, only 53% of it is actually recycled. A change was crucial, and it needed to happen soon.
The man behind the new refillery is James Denton, who wanted to create a way of shopping that produced less waste but remained convenient for shoppers on-the-go. To achieve this, the store provides biodegradable bags and branded jars, or you can simply bring your own. It's also a great way of purchasing the amount of food you want, rather than letting uneaten food go to waste.
Along with the bins of legumes, nuts and other goodies, you can find brands like Fix & Fogg peanut butter (yes, it's on tap), Little Bird organics, Ethique beauty bars and even Earthwise cleaning products. They didn't miss a trick. Also on offer is a 'make-your-own-muesli' bar, so you no longer have to pick out the dried berries and waste countless plastic packets on a weekly basis.
To top off this incredible new venture, GoodFor has partnered with Trees For The Future, which means that every for purchase in store a new tree will be planted on your behalf.