KFC Cocktails Are the New Thing for People Who Like to Drink Their Gravy

International fast food giant KFC is inviting its diehard fans to take their gravy drinking habits to the next level, unveiling one of its wackiest, most unnecessary releases yet — a series of cocktail recipes crafted on its signature gravy.

Yep, the same marketing team that last year gifted the world with fried chicken-scented bath bombs has found another way to infuse flavours of the deep frier where they probably shouldn't be infused.

According to the Independent, KFC's taken cues from bone broth cocktails that have been creeping onto forward-thinking (read: paleo) drink lists around the world, working with cocktail pros to design three boozy sips that hero its legendary gravy. The lineup includes a meaty version of the classic bloody mary (complete with a popcorn chicken skewer as the suggested garnish), and The Southern Twist, featuring bourbon and a parsley brown sugar rim. Requiring a touch more flair is the Finger Lickin' Sour, made with mezcal, cherry liqueur, marmalade and egg white.

Gravy so good you can drink it... #BlueMonday pic.twitter.com/G5C1IgfM0H

— KFC UK & Ireland (@KFC_UKI) January 15, 2018

This is of course another elaborate publicity campaign by the brand, but one that admittedly sums up weird food trends pretty well. And the recipes are indeed available online, along with videos created by London-based ad agency Mother, just in case you feel like getting creative the next time you order KFC. Come to think of it, this would make one hell of a hair of the dog drink.

Via the Independent. Image: YouTube.