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Rihanna's Fenty x Puma Pop-Up Store Is Coming to Sydney

The four-day pop-up will be themed like a college dorm.
By Imogen Baker
September 22, 2017
By Imogen Baker
September 22, 2017

To be honest, Rhianna could sell us anything. She could sell us a box full of Fenty bees or a Fenty sleeve of Oreos and we would worship her. Thankfully, there are exactly zero bees in her new collaboration with Puma, but it is just as buzzing. And lucky Sydneysiders will be able to get their hands on (and their feet into) Rhi Rhi's latest shoes at a four-day Fenty x Puma pop-store in the CBD.

Rhianna's gone for a 'dismantled school uniform' direction for her AW17 collection, which, in human language, means exaggerated varsity jackets and luxe felt creepers.

The pop-up will be located on the mezzanine of Foot Locker on George Street from Thursday, September 28 to Sunday, October 1. The pop-up will be styled to look like a college dormitory space and, if you wander down on Thursday, there'll be giveaways to grab.

The Fenty x Puma store will pop up from September 28 until October 1 at Foot Locker, 542 George Street, Sydney. You can view the full collection here

Published on September 22, 2017 by Imogen Baker


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