This New Australian App Helps You Keep Track of Your Environmental Footprint
Accept 'challenges' to use keep cups, shop responsibly or walk to work — then find out the actual impact.
February 03, 2017
There are a million mobile apps out there to help you take better care of your body. But what about one that helps you take better care of your planet? That's the idea behind TODAY, an app that'll let users "track and share the positive impact they have on the world".
The homegrown app, which is currently being funded via a crowdfunding campaign, will provide users with information about their environmental footprint, and offer tips on how they can reduce it. It'll tell you how much clean air you create every time you walk to work. It'll tell you how much natural land you conserve every time you eat sustainable food. It'll even tell you how much pollution you save by cutting back on disposable coffee cups.
"TODAY exists to inspire you and every single one of us to make the small changes, both individually and collectively, to create a better future for all," reads a description on the app's Start Some Good page.
The plan is for the TODAY team to work with ethical businesses, "and engage with awesome environmental initiatives".
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