Studies show that 100 percent of human beings have, at one point in their lives, taken a spoon out from the drawer, scooped out peanut butter from the jar and leaned against the kitchen counter with their eyes closed, enjoying their makeshift PB spoon treat. Well, studies would show that if anyone bothered to do a peanut butter behavioural study.
But the people at the Peanut Butter Bar don't need data to know peanut butter anything is a solid business plan. For two years, Christina Elbakht has been developing and testing the menu and it's nearly here.
The bar is opening in Leichhardt in October and will sell peanut butter in all its forms. Elbakht claims they're all free from refined sugars, preservatives and fake stuff too, relying heavily on the natural nut butter.
The aim of the game for Elbakht is to help people on restricted diets or eating plans have a good relationship with food and enjoy a treat once in a while. Or maybe she just wanted an excuse to eat a truckload of peanut butter. Either way, a peanut butter bar is a now a thing and their menu is full of it — expect PB delicacies like ice cream, milkshakes, balls, puddings and slices of all varieties. As far as themes go, it's pretty niche — and it will be interesting to see if the novelty has longevity. But, hey, we'll give peanut butter pudding a go.
The Peanut Butter Bar will open at 161 Norton Street, Leichhardt in October. For more info, visit peanutbutterbar.com.au.