Overview
Fans of Roald Dahl who find themselves in London are in for a gloriumptious surprise. To mark the release of Steven Spielberg's adaptation of The BFG, giant six foot dream jars are popping up around the city, filled with the hopes and aspirations of famous human beans.
The jars will appear at iconic landmarks around the British capital, from Trafalgar Square to St. Paul's Cathedral to the Tower of London. Inside, you'll find the childhood dreams of prominent artists and celebrities, including director Steven Spielberg, paralympian David Weir, Game of Thrones star Maisie Williams and The BFG illustrator Quentin Blake.
The jars will be on display from July 8 until August 31, after which time they'll be sold at auction. Proceeds from the sale will go to Save the Children and Roald Dahl's Marvellous Children's Charity, which provides specialist nurses to seriously ill children.
"I'm excited to join The BFG Dream Jar Trail so we can all share our dreams together," said Spielberg. "The best part of this project is its support of the valuable work that Save the Children does in giving kids across the world their own chances to dream big."
For more information about The BFG Dream Jar Trail, go here. The BFG hits cinemas on June 30.
