New Zealanders Tweet to Bring Down King Joffrey

Do you hate King Joffrey? Of course you do. And now, in a PR move by Soho which invokes the recent fall of Saddam Hussein's statue in 2013, you can tweet #bringdowntheking and bring down the statue of that prostitute-torturing weasel down, and hopefully with it his reign of the kingdoms.

It's pretty simple, really. For every tweet sent out, a medieval-looking machine pulls tighter on Joffrey's statue, located in Aotea Square, with its creators estimating that about one million tweets should do the trick and pull that tyrant down.

For those living in Auckland, you might want to meander past Aotea Square to see his (albeit slow) fall in action, and for all other members of New Zealand you can watch it on live webcam multi-view here.

The new season of Game of Thrones airs on Monday at 8.30pm on Soho. View the latest trailer here.