"Why Did You Keep Me Alive?": Netflix Has Pressed the Button on the Full Trailer for 'Squid Game' Season Three

If you can't wait to discover how this South Korean hit continues after season two's cliffhanger, and also how it ends, you can before June is out.
Sarah Ward
Published on June 01, 2025

When the full trailer for Squid Game season three kicks off, the competitors hear words that are inevitable in this series: "the game will begin momentarily". But new rounds of the show's life-or-death contest aren't just starting this time around. This is the Netflix hit's third and final season, so these deadly matches are also coming to an end — with pleas, big reveals and truths, mazes, jumping rope and more.

Squid Game is dropping its last batch of episodes on Friday, June 27, 2025 — and as the days count down until that huge streaming moment, Netflix has revealed its biggest sneak peek at what's to come yet. The complete trailer arrives just under a month after season three's teaser, which made it clear that it's set to play one last time, that Seong Gi-hun (Lee Jung-jae, The Acolyte) is back in the game, that the Front Man (Lee Byung-hun, The Magnificent Seven) makes a return, and that a huge gumball machine with red and blue balls pops up.

Competitors in green tracksuits, pink guards signalling plenty that's ominous: they're all accounted for as well. After season two's cliffhanger, Player 456 isn't thrilled, either, in the latest sneak peek. "Why did you keep me alive?" is just one of the questions that he's seen and heard shouting.

By now, everyone knows the Squid Game concept: in this award-winning series, trying to win 45.6 billion won means battling 455 other players to the death. Fans will also know that Player 456 went back in the game with new fellow competitors for company in season two, then found himself closer to the person pulling the strings than he knew. However his efforts pan out this time around, the show's last run will feature a finale written and directed by series creator Hwang Dong-hyuk.

In Squid Game's second season, Gong Yoo (Train to Busan) also returned as the man in the suit, aka the person who got Gi-hun into the game in the first place — and so did Wi Ha-joon (Little Women) as detective Hwang Jun-ho. That said, a series about a deadly contest comes with a hefty bodycount, so new faces were always going to be essential. That's where Yim Si-wan (Emergency Declaration), Kang Ha-neul (Insider), Park Sung-hoon (The Glory) and Yang Dong-geun (Yaksha: Ruthless Operations) all came in.

If you've somehow missed all things Squid Game until now, even after it became bigger than everything from Stranger Things to Bridgerton, the Golden Globe- and Emmy-winning series serves up a puzzle-like storyline and unflinching savagery, which unsurprisingly makes quite the combination. It also steps into societal divides within South Korea, a topic that wasn't invented by Parasite, Bong Joon-ho's excellent Oscar-winning 2019 thriller, but has been given a boost after that stellar flick's success.

As a result, it's easy to see thematic and narrative parallels between Parasite and Squid Game, although Netflix's highly addictive series goes with a Battle Royale and Hunger Games-style setup. Netflix turned the show's whole premise into an IRL competition series as well, which debuted in 2023 — without any murders, of course. Squid Game: The Challenge has already been picked up for a second season.

Check out the full trailer for Squid Game season three below:

Squid Game season three streams via Netflix from Friday, June 27, 2025. Season one and two are available to stream now.

Images: Netflix.

Published on June 01, 2025 by Sarah Ward
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