As the cold war of our generation - print vs. digital - continues to rage around us, Nike has taken a stand to prove that print is very much alive and well; it's literally walking around town courtesy of the brand's limited edition range of sneakers. Taking recycling to staggering new heights, the Womens Premium Print Pack features sneakers made from shredded magazines. In three iconic styles - the Nike Flash Macro Premium, Nike Blazer Mid Premium and Nike Air Rift Premium - the shoes feature a pastiche of shredded words and images from print magazines that run in horizontal or vertical lines across the body of the shoe, prompting a nostalgic reflexivity that is as thought-provoking as it is pleasant to look at. Rumour has it that the limited edition range is going to be one hell of a challenge for Nike fans to get their hands on, with Europe, China and other as yet undisclosed "emerging markets" targeted as key areas of distribution. Time to get chummy with your long lost inter-continental cousins.