A Beer Cooler that Doubles as a ‘Photoblocker’

I'm sure that many of you may have left that Facebook friend request from your boss to 'pending' for the last two years for fear of them seeing photos of you on some disgraceful drunken rampage. Indeed, the vast expansion of Facebook means that virtually anybody can have a splendid visual tour into your weekend behaviour and extra-curricular activities simply by searching your name on a social media website.

The clever folk down at Cerveza Norte, a South American beer company, have launched a product that will soon solve these first-world problems faced by many party animals. Named the 'Norte Photoblocker', this little device not only keeps your beverages cool, but detects camera flashes and reflects them back, effectively ruining the photo and leaving your face unidentifiable.

The product has been developed to "defend drinkers against unwanted interference from amateur paparazzi and day-after embarrassment." Keep one of these handy devices in your jacket pocket, and whip it out when you feel you've had one too many beverages. Check out the advertisement below for the hilariously melodramatic commentary and potential instances where the Photoblocker would be of use. As stated in the video, you don't want to labelled a "floozy" or "dirty old man." This Photoblocker will allow you to get your creep on without any possibility of solid photographic evidence.

[via PSFK]