French Cosmetics Chain Sephora Is Coming to Auckland

Prepare to blow your allowance on eye shadow.
Sarah Ward
May 08, 2019

Sure, it's only May — but if you're a beauty product buff, it's about to feel a lot like Christmas. Sephora, aka the French-based perfume and cosmetics chain that has won fans the world over, is finally making its way to Auckland.

Just where they'll be setting up shop is yet to be announced, but expect to find them on Queen Street in the CBD. Yes, browsing for your favourite makeup, skincare and other beauty buys during your lunch break is about to become a reality. It's good news for everyone, except for your bank balance.

If you haven't jumped on the Sephora bandwagon yet — and given that they only launched their online store to NZ customers in 2015, that's understandable — then prepare to enter a beauty product wonderland. All those prestige international brands you can't get elsewhere, like Marc Jacobs, Kat Von D, Formula X, Fenty and their own Sephora Collection? Well, you'll likely find them here among more than 1500 different lines, as well as in-store services and demonstrations.

Sephora might be known for setting trends in the beauty industry, but in opening up a store in Auckland, it's actually following one. In the last few years, global brands Zara and H&M have both made their presence known.

For more information about Sephora's Auckland store, keep an eye on their website.

Published on May 08, 2019 by Sarah Ward
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