Mark Wahlberg Is Opening 20 Wahlburgers Restaurants Across Australia and New Zealand
The burger chain is teaming up with United Cinemas, and opening eateries in theatres and at stand-alone locations in Sydney, Melbourne, Perth, Brisbane and New Zealand.
There's a reality TV show for everything and, via the 2014–9 series Wahlburgers, that includes burger joints owned by actor Mark Wahlberg and his brothers. Fancy eating the chain's fast food fare, rather than just watching it? After opening 52 stores in the US, Canada and Germany so far, Wahlburgers is launching Down Under.
The first place that'll be serving up the chain's burgers, shakes, beers and 'wahlbowls' — aka burger ingredients, but without the bun — is the Sydney CBD. Folks in Melbourne, Perth and Brisbane can all expect to tuck into the brand's bites to eat, too, and New Zealanders as well. Just where Wahlburgers will be opening in NZ hasn't been revealed, but the chain will be launching 20 stores across the two countries.
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If the Wahlberg name has you thinking about movies — with Mark starring in everything from Boogie Nights to Instant Family, and his co-owner and brother (and ex-New Kids on the Block member) Donnie Wahlberg also featuring in The Sixth Sense and the Saw franchise — then that won't change at Wahlburgers' Aussie and NZ joints. The chain's venture Down Under is a collaboration with United Cinemas, and some of the former's sites will be located within the latter's picture palaces.
United Cinemas currently operates venues at Narellan, Collaroy, Warriewood, Avalon and Opera Quays in Sydney, Katoomba in the Blue Mountains, Craigieburn in Melbourne, Indooroopilly in Brisbane and Rockingham in Perth, so that's where you might be getting your Walhburger fix; however, Walhburgers will be opening stand-alone stores as well. Just when the chain will launch hasn't been revealed, but news.com.au is reporting that the first store in Sydney's Circular Quay will be open in the next few months — and that the restaurants will play up the movie theme.
Wahlburgers is also co-owned by chef Paul Wahlberg — another Wahlberg sibling — and, given its name, the chain decks out its sites with photos and memorabilia from the brothers' lives.
If you happen to remember that Mark Wahlberg was in the music business before he started acting and, as part of his hip hop group Marky Mark and the Funky Bunch, he released the 1991 single 'Good Vibrations', then you might be wondering if Wahlburgers serves Sunkist — because it's referenced in the lyrics. Based on its US menu, the answer is no, but fingers crossed that changes Down Under.
Wahlburgers is set to open in Sydney, Melbourne, Perth, Brisbane and New Zealand — we'll update you with exact locations and dates when they're announced, and you can keep an eye on the chain's website and Facebook page in the interim.
Top image: JJonahJackalope via Wikimedia Commons.
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