Overview
We owe a lot to The Market. The former exclusively online retailer has been the saving grace for those of us too lazy to make it to those masochistically early weekend craft markets. The site offers the same crafty knick knacks that one expects to find at the craft market, and all without having to drag your hungover self out of bed to make it to the marketplace on a Sunday morning.
The Market is all about scouting out the best boutique craft talents in the country, and providing a platform upon which the creators can extend their product to the public. Down a set of discrete stairs within a little terrarium store (more on this another day) on Ponsonby Road, the physical re-enactment of the online store could just as easily be a underground grunge bar or Fifty Shades-esque dungeon. Until you get inside, that is. The space is stunning, and surprisingly bright despite its near underground location. All white washed and dotted with various creative offerings, the store hasn't got a market-y vibe as much as it does an arty yet comfortable living room.
The staff are both helpful and passionate, and eager to tell potential customers the stories behind each piece on offer. This is where The Market lives up to its name. Every piece on display is there thanks to a local creator, and everything has its own story and unique attributes that elevate the product above your average bulk-produced gifts and homeware. From Laura Shallcrass' quirky and sweet self-sketched animal cushions to a range of hipster dog jerseys, to more practical items like handcrafted sunglasses and wallets, The Market is sort of a one-stop gifting shop.
If you're after one-off, unique and handcrafted pieces that have been made with a passion for craft that is visible in the detail of the product, head down to The Market. Especially since it is open at normal hours for those of us who require extra beauty sleep on the weekends.