Overview
A brand new streaming service could change the way you watch new release movies — assuming you're willing to fork over the cash. The latest online endeavour from Napster co-founder Sean Parker, Screening Room wants to bring movies into your living room on the same day they hit cinemas. The idea has already received backing from several major Hollywood filmmakers, including Peter Jackson, Martin Scorsese, J.J. Abrams and Steven Spielberg. But hostile theatre chains and prohibitive costs could mean the service remains a way off yet.
The biggest hurdle, it would seem, is the cost of the service. Subscribers would need to purchase a US$150 set top box, after which they'd be charged $50 per film, which would remain available to them for 48-hours. Admittedly, you're paying for the convenience of not having to leave the house, and if you get enough people to chip in, it could easily work out cheaper than going to the cinema. But by the same token, if you're willing to wait a few months, you'll be able to watch the exact same movie on Netflix for a fraction of the price.
The reason for the cost is in part to placate theatre owners, who might understandably be none too pleased about Parker trying to muscle in on their territory. According to Variety, as much as $20 out of each $50 rental fee would be paid to exhibitors, in return for two free tickets to see the given film in theatres, should Screening Room subscribers so choose. Film studios would also get a substantial slice of the pie, with Universal, Sony Pictures and Twentieth Century Fox all expressing interest in getting on board.
There have, however, been several prominent naysayers, including filmmakers James Cameron and Christopher Nolan, who reaffirmed their commitment to theatrical presentation. It's easy to see their point: films are designed to be viewed on the big screen with the best possible picture and sound, something that cannot be replicated at home. On the other hand, it only takes one jerk on their phone in front of you to ruin the whole experience.
Of course regardless of what happens with the Screening Room, we'd wager it'll still be quite a while before it makes its way to Australia. Looks like movie night is still a go, for now.
Via Variety.