It's the End of an Era on Johnston Street, as McCoppins Fitzroy Announces Its Closure After Decades of Stocking Fine Food and Drinks
Fitzroy is losing a longtime favourite, with McCoppins set to close its original location after decades of gourmet goods and community connection.
After decades in the neighbourhood, McCoppins Fitzroy is sadly closing its doors. While the brand is best-known for its small chain of gourmet supermarkets and bougie bottleshops, it actually began life as a wine bar on the very same Johnston Street site — then known as the McCoppins Wine Bar Hotel.
Since making the switch to its current providore-like direction, the grocer has become a much-loved part of the community. Offering a thoughtfully curated selection of upmarket cheeses, premium deli goods and artisan breads, McCoppins Fitzoy was also a local go-to for wine, craft beer and spirits of a more rare and independent persuasion.
Breaking the news on Instagram, the McCoppins Fitzroy team said: "To our incredible customers, thank you. Your loyalty, kindness, and support over the years have meant more to us than we could ever truly put into words. As a small family business, you were never just customers, you were part of our extended community."
View this post on Instagram
Set to shut the doors following a final day of trade on Sunday, April 5, the team is inviting everyone to swing by to say goodbye. Plus, there's every chance you'll score a bargain or two, as the Fitzroy store has an oversupply of stock that needs to be moved to McCoppins' other stores in Clifton Hill and Hawthorn East.
"We will deeply miss the conversations, the familiar faces, and the genuine connections we have built together," continues the Instagram post. "We are so grateful for the memories we have shared, from the everyday moments to the milestones celebrated with you along the way. It has been a privilege to serve this community for so many years."
As for what comes next at 165 Johnston Street, the reason behind McCoppins' departure is that the site's freeholders are developing the location into housing. According to local planning approvals, the stores on the site are making way for an 11-storey build-to-rent project featuring 243 dwellings and a design that leans into Fitzroy's architectural character.
McCoppins Fitzroy is closing on Sunday, April 5. Head to Instagram for more information.
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