Overview
After crushing the hopes of literally tens of thousands of people when they slammed the brakes on multiple planned games of store-wide hide and seek, the fun police at IKEA have come up with a strange new promotion to try and win back community support.
Starting today, the blue and yellow furniture leviathan is offering people in Sydney (Melbourne, you're probably next) the chance to help get its new Marsden Park location ready for opening, creating what they're calling the world's first Customer Built IKEA. Sounds fun right? After all, who doesn't want to work at IKEA?
Roles up for grabs include IKEA Ball Pit Tester and IKEA Meatball Taster, both of which will presumably require rigorous, hardcore on-the-job training. We're sure it'll look just terrific on your resume though. You can also apply to be an Ultimate IKEA Assembler, as outlined in this kind of funny but also kind of cringeworthy promotional video.
Look, it may not sound as fun as playing hidey with 30,000 friends, but you've got to give the Australian IKEA team credit for trying. They've also pledged their support to a number of volunteer programs in the local area, in order "to give back to the community."
Besides, who are you to turn down a year's supply of free meatballs? They've even got a vegetarian option, with the launch of their new Gronsaksbullar veggie ball. Almost forgiven, but not yet forgotten, IKEA.
For the chance to participate in IKEA's indentured servitude program fun new activity, find the Customer Built Store tab on their Facebook page.