Taste the Effects of Climate Change with Drought Draught
The only beer you should ring in Earth Hour with.
The adverse effects of climate change have already been well-documented. Rising sea levels. An increase in extreme weather events. Hundreds of millions of people potentially displaced. Yet the most disturbing cost of environmental degradation is only now being driven home. We don't mean to alarm you, but the verdict is in: global warming is going to change the taste of your beer.
Commissioned by Earth Hour and produced by the good sports at Willie the Boatman craft brewery, Drought Draught is a brand new beer brewed under drought-affected conditions. Made using poor quality barley and hops, along with artificial supplements standing in for cost prohibitive natural alternatives, the result has been described as "average tasting beer," one that lets beer lovers "actually taste the effects of climate change."
Lucky for Sydneysiders, the intentionally sub-par brew will debut at Feather and Bone in Marrickville this Saturday, as part of Earth Hour's Save the Ales campaign. The event is part of a broader Earth Hour initiative that draws attention to the impact of global warming on Australian farmers. People are also being encouraged to upload their #NoBeerSelfie to social media, with the best entries winning a beer tasting event in Sydney, Adelaide or Perth, along with a bunch of other prizes courtesy of craft brewers Young Henrys.
More than 500 community events are expected to take place around the country this Saturday March 28 as part of Earth Hour 2015, in the lead-up to the annual 'lights out' at 8.30pm. For an event near you, visit the Earth Hour website.
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