Overview
As the taxi industry and Uber continue to trade blows, a new app targeted exclusively at women and children could prove safer and more comfortable than either. Mum's Taxi is the brainchild of comedian and single mother George McEnroe, and is currently seeking backers via the crowdfunding platform GoFundMe. Assuming it gets over the line, the service would only be available to women and children, while also providing female drivers employment opportunities in an industry dominated by men.
Speaking to The Age, McEnroe said she came up with the idea while weighing up the potential dangers of driving for Uber. ""I registered a couple of times and realised I was just too scared, there are too many risks," she said. "I thought of the name Mum's Taxi, which is a bit daggy, but who else do you want to pick you up?"
In addition to offering a safe environment for passengers, the service would provide employment opportunities to female drivers. McEnroe points out that only 12 per cent of rideshare drivers are women, despite the fact that women make up more than half of the casual workforce.
The plan is to launch the service in Sydney in October, before eventually rolling-out nationwide. Drivers would be expected to complete police and working with children checks, and in return get to keep 85 per cent of each fare. Once Mum's Taxi is national, McEnroe intends to donate a further one per cent of every fare to a charity that improves the lives of women and children.
For more information or to donate to Mum's Taxi, check out their GoFundMe campaign.
Via The Age. Image: Splitshire.