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16° & CLOUDY ON WEDNESDAY 8 APRIL IN AUCKLAND
By Shannon Connellan
October 14, 2015
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Soulfest 2015 Has Been Cancelled

With organisers pointing to poor ticket sales.
By Shannon Connellan
October 14, 2015
  shares

It's a sad day for Soulfest ticketholders, this year's festival has been cancelled due to poor ticket sales.

Due to kick off for Australia/New Zealand dates with the likes of Lauryn Hill, Mary J. Blige and Miguel on Saturday, October 24, Soulfest 2015 will no longer be hitting Auckland, Sydney and Melbourne, or bringing sideshows to Brisbane, Mebourne and Sydney.

Soulfest International posted this statement on their website and Facebook page this morning:

"It is with a heavy heart and great regret that Soulfest International advises that it has become necessary to cancel Soulfest and the subsequent sideshows, due to poor ticket sales. Soulfest was scheduled to take place in Auckland, Melbourne and Sydney, with sideshows in Brisbane, Melbourne and Sydney, and was due to commence on October 20th.

"Soulfest was launched with the intention of promoting genres of music that are often overlooked commercially in this country, specifically Neo-Soul, RnB and Hip-Hop, and Soulfest 2014 successfully delivered some of the most exciting talent within these genres. Despite a stellar line-up of artists and the best promotional endeavours on Soulfest’s behalf, the event has simply not received the support via ticket sales, and the financial loss that would be incurred by the event if it were to go ahead as planned would be devastating.

"There have been many people working behind the scenes, including media partners, artists, sponsors, sub-contracted promoters, communication managers, agents and suppliers who live, breathe and support this incredible genre of music and have worked tirelessly to try and make this event a success. The promoter sincerely apologises to all involved who have dedicated 7 months of their lives to work on this festival, and to the supporters of the event who purchased tickets."

Soulfest has confirmed tickets will be refunded. For tickets booked online or by phone, credit cards used to book will automatically be refunded. Soulfest have said refunds could take up to 14 days. Bookings made at outlets will also be refunded, with ticketholders told to return to the box office where they bought the tickets with the credit card they used and photo ID.

Soulfest's sideshows, sadly, are also cancelled.

Via Music Feeds. Image: Soulfest.

Published on October 14, 2015 by Shannon Connellan

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