Overview
When Interface asked Francois Chambard what kind of art he could devise from carpet tiles, these critters were his response. He and 29 other designers and architects put their carpeted creations up for auction, raising $16,000 for Design Industries Foundation Fighting AIDS (DIFFA).
Interface organised the auction to mark the official opening of its new showroom in New York City, an 8,000 square foot space that looks over the Empire State Building. Other designers invited to contribute included David Ling, Harry Allen, Russell Groves, Joey Shimoda and D.B. Kim, and over 400 prominent industry members comprised the crowd.
Peter Greene, the Vice President of marketing of Interface’s American arm, expressed the company’s enthusiasm. “The galvanizing impact that DIFFA brings to our design community is overwhelming, and Interface is excited it could join with the organization as we put out the welcome mat to our new Big Apple showroom . . . We’re delighted the proceeds of this event could help swell DIFFA’s coffers a bit more and at the same time let us welcome architects and designers into our new space with a fun occasion that also gives back in a meaningful way.”
Interface is not only the world’s largest supplier of carpet tiles, but also one of the most socially conscious corporations on the stock exchange. Anyone who’s seen Canadian documentary The Corporation may remember the role played by then CEO Ray Anderson in representing the potential for an ethical approach to business. When Anderson passed away in August 2011, headlines proclaimed him ‘the greenest CEO in America’.
Images: gBlog
[Via boing boing]