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ARTS & ENTERTAINMENT

Rent Joss Whedon’s Brand New Tribeca Film ‘In Your Eyes’ For Just Five Clams

The Avengers director high-fived his fans worldwide by releasing the film online.

By Shannon Connellan
April 22, 2014
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By Shannon Connellan
April 22, 2014
  shares

Effortless multitasker Joss Whedon has taken time off between letting Avengers and S.H.I.E.L.D. agents clean up the scum to unveil a fan-friendly surprise: his brand new film In Your Eyes available to rent online for just $5. The Avengers director high-fived his fans worldwide by releasing the film online as it was premiering at the Tribeca Film Festival in New York City.

Currently filming the next instalment of the Avengers: Age of Ultron, Whedon made $1.5 billion from the first ‘gang’s all here’ Marvel superhero romp. The Buffy creator has seen shifts in the industry over the years and wanted to explore options to satisfy both fans and his bottom line. "It's exciting for us because we get to explore yet another new form of distribution — and we get $5," he said. Whedon recorded a video message to introduce the release, played before the Tribeca screening and seemingly recorded on the Avengers set.

In Your Eyes will mark the second release from Bellwether Pictures, Whedon’s pet project and “micro studio” that released the playful, black and white rom-com version of Much Ado About Nothing in 2013. Whedon and his wife Kai Cole founded the LA studio as a means to bypass "the classic studio structure" that Whedon receives millions of dollars yet limited creative distribution control to work in.

Starring newcomers Zoe Kazan (writer and star of Ruby Sparks) and Michael Stahl-David (Cloverfield, NBC’s The Black Donnellys), In Your Eyes is a so-called paranormal romance, following two strangers who find themselves linked by supernatural means. Whedon wrote and produced the film, looked at his laughable schedule, then handed the director hat over to buddy Brin Hill (writer and director of 2008’s Ball Don’t Lie).

In Your Eyes - Renting now from Vimeo

Whedon has been pretty busy of late being King of Marvel Errrrthang, divvying up his directorial time on the Avengers sequel Age of Ultron to serve as creative consultant on Any Marvel Film Anyone is Making Right Now. Whedon penned dialogue for Thor: The Dark World as well as directing the mid-credits scene in Captain America: The Winter Soldier — Whedon’s Marvel input cameos might soon rival the onscreen pop-ins of legendary creator Stan Lee.

“This is the most prolific title we’ve had on the platform, definitely,” Vimeo spokesman Greg Clayman told Gigaom. Stealthy, unannounced releases are becoming more used by major players as a means of distributing directly to fanbases. “It's a non-traditional way, for sure. But hey, it works for Beyonce."

Due to Whedon being an absolute legend, In Your Eyes is available to rent on Vimeo right now.

Via BBC and Gigaom.

Published on April 22, 2014 by Shannon Connellan

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