Steve Jobs: The Movie
They say sex sells, but according to Sony Pictures, death is where the real money’s at.
They say sex sells, but according to Sony Pictures, death is where the real money's at. Sony has just forked out a hefty sum rumoured in the multimillions for the feature rights to the unpublished biography, Steve Jobs. The release date of the biography, penned by Time Magazine editor Walter Isaacson, has been bumped forward following Job's death, and is now set to hit stands on October 24. The biography's flirtation with Amazon's bestseller list before Isaacson had even finished writing offers an unwarranted indication of the hype that is guaranteed to surround the film adaptation.
Steve Job's story is about as inspirational as it gets; the quest of one man with a dream, who transformed his garage start-up into a billion dollar company that revolutionised modern life, all the while battling his own personal demons. And as if the story wasn't sufficiently romantic, then comes Job's tragic untimely death. Sony's expenditure in acquiring the rights will easily be accounted for in the money it saves on marketing.
With the hugely successful The Social Network under its belt, another business book-turned-feature by Sony Pictures, Steve Job's story is in good hands. Isaacson wrote the bestselling biographies of Albert Einstein, Henry Kissinger and Benjamin Franklin, and was given complete access to Jobs. Mark Gordon, the man behind Saving Private Ryan and Source Code, will produce the film version for Sony. Let's just hope they stick with the book's revised title; the original 'iSteve' sounds more like a cheesy comedy than an epic tale of a modern day visionary.
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