Free Ben & Jerry's Cookie Dough Ice Cream

Overview

When it comes to eating your way through a few scoops of ice cream, no one really needs an excuse. But when there's free ice cream on offer, well, that's obviously as good a reason as you're ever going to get. And it just so happens that Ben & Jerry's is serving up exactly that across New Zealand until Sunday, November 15 — including at its stores in Auckland CBD, Ponsonby and Mission Bay.

We hope you like your ice cream stuffed with dough — cookie dough, that is — because that's what's on the menu. To celebrate 30 years since it first started mixing cookie dough into its desserts, Ben & Jerrys is whipping up 15,000 free scoops from its dough-filled range.

Yes, you'll have to choose between the old favourite that is chocolate chip cookie dough, the caramel and peanut butter-heavy 'The Tonight Dough' and the 'Totally Baked' flavour with bits of brownies, too. Or, you can opt for 'Boots on the Moooo'n', with toffee and sugar cookie dough; 'Peanut Butter Half Baked', which is clearly self-explanatory; and a non-dairy version of choc-chip cookie dough.

To score your free ice cream, you'll need to register online first. You'll also need to select a times and a location — and then you can get licking.