Melbourne Is Getting a Dedicated KitKat Chocolatory

Chow down on extravagant chocolate creations or customise your own, at Australia's first ever KitKat Chocolatory when it opens in Melbourne next week. Setting up shop at Melbourne Central, the dedicated store comes on the back of a number of wonderfully over-the-top pop-ups, and will offer a rather more extensive lineup of KitKats than you'll find on the supermarket shelf. Think pop-rocks, potato chips, marshmallows and toasted coconut, and you should be right on the right track.

Opening on October 21 in Melbourne Central, the KitKat Chocolatory intends to offer a "premium chocolate experience" according to the sugar fiends at Nestle. "Customers will be able to purchase handcrafted chocolates and one-off flavour combinations. Using premium 100% sustainable UTZ certified chocolate and an ever changing range of delicious ingredients, they can put a personal stamp on their favourite chocolate and create custom-made KitKat bars."

Among the Chocolatory's distinctive lineup, customers will find a number of limited edition Melbourne-themed creations by Shangri-La Sydney Executive Pastry Chef Anna Polyviou.. These include the Hosier Lane (featuring milk chocolate, wafer, caramel fudge, nougat, popcorn and potato chips), the St Kilda (featuring dark chocolate, wafer, pretzels, marshmallow and raspberry jelly drops), the Little Bourke (featuring white chocolate, wafer, toasted coconut, cornflakes and cornflakes), and the tooth-rotting Luna Park (featuring white chocolate, wafer, 100s & 1000s, pop-rocks and rice crispies).

Find the KitKat Chocolatory on Level 1 of Melbourne Central from Friday October 21. For more information visit www.kitkat.com.au.