• News

    Australian Fashion House Aje Has Launched Sustainable Activewear Brand Aje Atheltica

    One of Australia's favourite fashion houses is branching out.

  • News

    IKEA Is Bringing Its First-Ever Range of Clothing and Accessories to Australia

    It includes t-shirts, hoodies, totes, towels, water bottles and key rings — and no, you don't need to assemble them yourself.

  • News

    Uniqlo Has Launched a Recycling Program That Turns Your Old Down Jackets Into New Threads

    Take your unwanted jacket into one of the chain's stores, and you'll score a $10 voucher for a new one, too.

  • News

    This New Digital Map Shows You Where You Can Find Australia's Ethical Fashion Shops

    An easy way to shop all the businesses that have earned accreditation from Ethical Clothing Australia.

  • News

    Clothing the Gap Has Opened Its First-Ever Bricks-and-Mortar Retail Store in Brunswick

    As well as leading the Free the Flag movement, the social justice enterprise has taken its online clothing store onto Sydney Road.

  • News

    Essential Activewear to Stock Up On If You're a Night Runner

    These bright, practical and locally made items will keep you motivated and safe on your nightly jog.

Latest Guides
  • News

    Melbourne Bitter Has Unveiled Another New Line of Merch for Your Summer Wardrobe

    Tees, shirts and hats, all inspired by Melbourne Bitter's history.

  • News

    Sydney Will Soon Be Home to Mecca's Huge New Four-Level Flagship Store

    Sprawling across 1800 square metres, it'll be Melbourne-born retailer's biggest store — and the biggest dedicated beauty store in the southern hemisphere.

  • News

    Messina Has Launched a Clothing Line If You Like Both Eating and Wearing Gelato

    It isn't made from ice cream, obviously — but it does features pictures of it on t-shirts and hoodies.

  • News

    H&M Has Finally Launched Its Online Store in Australia and It's Offering 20-Percent Discounts

    You can now peruse and purchase the Swedish retail giant's range of women's, men's and kids' clothing via its website and app.

  • News

    Victoria Bitter and Budgy Smuggler Have Released a Range of Retro VB-Themed Swimwear

    When a hard-earned thirst calls for a big cold beer by the pool, you'll now have just the swimmers for the occasion.

  • News

    Victoria Bitter Has Just Added a Christmas Sweater to Its Retro Clothing and Merch Line

    The red, green and white-hued knitted jumper is covered with stubbies and snowflakes, of course.

  • News

    Active Truth Is Currently Offering 20 Percent Off Its Comfy and Supportive Maternity Activewear

    Its award-winning pregnancy tights can be worn from your first trimester through to post-natal.

  • News

    Modibodi's Comfy Undies Give You a Sustainable (and Wallet-Friendly) Choice When It Comes to Periods

    So, while you're stuck at home, you can parade around in a pair of underwear.

Latest Events
  • News

    The Iconic Has Launched a Stylish New Pet Fashion Range for Supremely Adorable Dogs

    Because your pupper deserves its own fleece-lined denim vest, cable-knit sweater, macrame lead and Driza-Bone oilskin coat.

  • Guide

    Where to Shop Like a Local In and Around Williamstown

    This bayside suburb has the perfect mix of waterside eateries and boutique shops.

  • News

    You Can Now Post Your Pre-Loved Clothes to Charity for Free Via The Iconic

    Download a pre-paid shipping label from the online retailer's website, then send your old threads to a new home.

  • Guide

    Where to Shop Like a Local In and Around Camberwell

    Pop your head into these great small businesses for great gifts, perfumes and boutiques wines.

  • Guide

    Where to Shop Like a Local In and Around South Yarra

    With so much to discover on Chapel Street and beyond, we've put together this handy little guide.

  • Guide

    Things to Do in Melbourne That'll Help You Live in the Moment This Summer

    Slow down and appreciate right now with these five spectacular events.

  • News

    Victoria Bitter Has Teamed Up With Mr Simple on a New Line of Pop Art-Inspired Clothing and Merch

    Created with visual artist Lee McConnell, the new range includes vintage-style t-shirts, socks, caps and stubby coolers.

  • News

    Tigerlily's Click Frenzy Sale Is Kicking Off This Week

    Get sweet discounts on some new summer gear from the Aussie label — but only for 29 hours.

  • News

    The NGV's New Free Exhibition Is Dedicated to Japanese Fashion Label Comme des Garcons

    Explore almost five decades of innovative work from groundbreaking designer Rei Kawakubo.

  • News

    Eight Ways to Make The Most of This Year's Offers at Vogue Fashion's Night Out

    Including tracking down free products and where to go when you need a break from the shopping madness.

  • News

    Five Pieces of Fashion History You Need to See at Bendigo Art Gallery's New Balenciaga Exhibition

    'Balenciaga: Shaping Fashion' is full of history with more than 100 pieces, photos and artefacts from the influential designer and the designers he influenced.

  • News

    BlackMilk's Latest 'Harry Potter' Collection Will Get You Kitted Out for Hogwarts

    Don your Gryffindor, Hufflepuff, Slytherin or Ravenclaw colours.

  • Guide

    Four Melbourne Sales to Hit Up This Weekend If You Want to Bag a Serious Bargain

    Stock up on ceramics, organic threads and reusable cups for cheap.

  • News

    A Bluffer's Guide to Buying a Suit

    Let us take you through the full anatomy of a suit — from button to lapel.

  • News

    SA's Farmers Union Iced Coffee Is the Latest Aussie Brand to Release Its Own Retro Line of Merch

    You can now wear your love for the South Australian bev on your sleeve.

  • News

    Assembly Label Is Currently Holding a 'Choose What You Pay' Sale So You Can Shop for a Good Cause

    Anything you pay above the suggested price will be donated to the Australian Marine Conservation Society, with each dollar by the label.

  • News

    Five Things You Can Do More Sustainably in Your Everyday

    Create a greener world with these simple daily decisions.

  • News

    Chadstone Will Soon Be Home to Australia's First Ever Muji 'Concept' Store

    The 1700-square-metre store will bring the minimalist Japanese retailer's global offerings to Melbourne, including a bookstore, a self-serve coffee kiosk, and its own workshop space.

  • News

    A Massive Balenciaga Exhibition Is Coming to the Bendigo Art Gallery This Winter

    Step into fashion history with more than 100 pieces, archival sketches and fabric samples from the influential designer.

  • News

    Eight Independent and Ethical Brands You Should Know About If You Want to Shop Sustainably

    From activewear made with recycled plastics to cruelty-free skincare — and you can find them all under one roof.

  • News

    Gorman Has Just Dropped a New Line of Coats for (Very Good) Dogs

    The adorable winter coats — which come in three different prints — will help raise funds for PetRescue.

  • News

    Uniqlo Has Just Released a Bunch of T-Shirts Dedicated to Japan's Best Sake Breweries

    The Japanese brand's new t-shirt collection showcases the country's best-known boozy drink.

  • News

    These New Silver R.M. Williams Boots Will Shoot to the Top of Your Christmas List

    The iconic Australian brand is following up its popular gold boots with a new limited edition run in metallic silver.

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