It's a cut-throat world when you are an online media giant. And a fast one. No sooner had Google started to attract some serious attention with its social networking site Google+ than Facebook upstages them with the announcement of Video Calling, which will be rolled out in the next few weeks. If Facebook's Video Calling takes off it may render Google+ revolutionary video chat feature Hangouts — well — not so revoluntionary. Video Calling, a joint venture between Facebook and Skype, is set to make video calling as easy and ubiquitous as updating your status. The main strength of Facebook's Video Calling is that it is built into the existing chat interface, which means that once installed, video calling is just a click away. And if you call a friend and they aren't online, you can leave a video message. Facebook further up the ante by announcing Group Chat, allowing multiple friends to chat simultaneously, and a Sidebar feature, providing easier access to the friends you chat with most. Whether Video Calling becomes a part of our everyday online interaction remains to be seen, but Zuckerberg's hold on social network domination seems fairly certain. Until next week at least. https://youtube.com/watch?v=cqd_4KSbnJo