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Augmented Reality iPhone Game Orders Players to Run from Zombies

Run from zombies, rebuild civilisation and get fit at the same time.

Clarizza Fernandez
November 04, 2011

Overview

If battling zombies in your lounge room through a games console no longer cuts it, an augmented audio running game called Zombies, Run! might be the answer. London-based games and app developers, Six to Start, have combined mobile GPS technology with augmented audio technology to create a game whose story unravels in the outside world.

The game's storyline may be based on an old cliché - a player runs from zombies in a post-apocalyptic world - but its method of delivery is certainly new. Players are presented with location-specific challenges in their mission to rebuild civilisation, completing the game by listening to atmospheric audio commands on their headphones and finishing a series of runs in which they collect medicine, ammo, batteries and spare parts.

Adrian Hon, CEO and co-founder of Six To Start, told PSFK: "The idea is that we want to make running – and exercise in general – more fun and more captivating through game-play and story." The game for iPhone, iPod and Android devices has over 30 unique missions to be completed and most recently featured on Kickstarter. It can be pre-ordered online at their site.

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