If you're going to treat yo'self to some high-flying fare like lobster, you might as well go all out, right? Well, for a few short days this month, Emporium Melbourne's luxe seafood pop-up Pinchy's is dialling up the indulgence levels with a decadent new addition: Australia's biggest lobster roll.
A super-sized version of Pinchy's signature Maine to Melbourne lobster roll will be added to the menu from August 5 to 11, rocking three times as much crustacean as the original, stuffed into a foot-long bun.
But if you want to get your mitts on one, you'll have to be quick – the store's only whipping up 300 of these monsters each day and come the end of August 11, who knows when you'll ever see one again?
The hefty seafood roll usually clocks in at $35, though you can nab one for just $29.50 if you're following Pinchy's on Instagram and flash staff some proof.
And as always, Pinchy's is pouring a tidy range of Champagne to help round out your bougie feast in style.