Add to Basket: Messina Has Just Dropped Two New Take-Home Flavours — and You Can Only Get Them at Woolworths
Get your spoons ready: Messina has brought two popular fan faves to supermarket shelves — and you can get your hands on them right now.
Australia's reigning gelato kings are back at it. Gelato Messina, which transformed from a single Sydney store in 2002 into a bona fide national empire, has just launched two Woolworths-exclusive flavours — and we are running, not walking, to get out hands on these ones, winter be damned.
Landing now in freezers nationwide and online, the brand-new P.B. Peanut Butter Fudge & Praline and Super Flan sound exactly like the types of indulgent flavours that has seen Messina become a household name, stacked with in-house sauces and signature mix-ins.
Channeling strong 'give the people what they want' energy, each of the new flavours is a riff on a beloved Messina signature. Long-time devotees might find the P.B. Peanut Butter Fudge & Praline familiar, and they wouldn't be mistaken — it's a supermarket-ready take on one of the brand's most in-demand scoop-shop specials. Each tub is a flavour bomb of creamy peanut butter gelato swirled with house-made peanut praline and rich peanut fudge. Meanwhile, Super Flan brings one of the brand's biggest fan faves to the masses: a creamy vanilla custard gelato rippled with Messina's in-house dulce de leche, made the proper Argentinian way.
Each flavour comes in a 475ml pint, and joins the five Messina tub flavours lining Woolies shelves — namely, Pistachio Praline, Tiramisu, Dulce de Leche, Hazelnut Praline and Dulce de Leche, and Robert Brownie Jr. Since its October 2024 launch, the tub line has become one of the supermarket's best-selling frozen dessert lines, with over 500,000 pints already having flown off the shelves.
While you're likely more concerned with what's going on inside the tub, the artwork on the front is worth a second look. The colourful characters that adorn each tub have been designed by Bondi-born, New York-based artist Jeremyville, who was also responsible for the vibrant murals in Messina's original Darlinghurst store.
"Gelato Messina has always been about quality, creativity, and making people happy, and pushing the boundaries of flavour and quality," says Gelato Messina founder, Nick Palumbo. "Expanding into Woolworths has allowed us to share our passion with more Australians, while staying true to our roots."
Messina's new P.B. Peanut Butter Fudge & Praline and Super Flan flavours are available now and exclusively at Woolworths, in the freezer aisle or online. For more info, head to the Messina website.