Create Your Own Personalised Soft Drink
Online users change the percentages of whatever ingredients they choose to go into the drink, and can further determine the drink's colour, name and label.
The 'Share a Coke' campaign has succeeded tremendously in Australia by allowing consumers to search for a can of Coca-Cola with their name on it. However, American company UFlavor has not only allowed customers to design their own soft drink labels with whatever name they choose, but also determine the taste of the beverage by choosing from 42 different ingredients, including everything from blueberry to pure sugar cane.
Online users change the percentages of whatever ingredients they choose to go into the drink, and can further determine the drink's colour, name and label. It is then shipped to them directly. Other users can then purchase and rate the flavour combination, with a slice of the profits going to the drink's creator. Therefore UFlavor have not only given you the opportunity to make your dream soft drink, but you also might make some spare coin if you hit the right recipe.
With this much discretion left in your hands, the possibilities are literally endless. UFlavor users have already begun adding their own unique touches to their creations, as the website shows that drinks have already been named 'Juicy Love Soda' and 'Cerebral Asylum'. Sounds refreshing. There are plans to expand their ingredients in the near future, as well as install UFlavor vending machines where drinks can be made and delivered on the spot.
Get creative and make your own ideal soft drink. If you don't fancy yourself as a mixing connoisseur, you might just want to stick with a solid can of Mountain Dew.
[via PSFK]
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