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Super Affordable Activewear Brand Decathlon Has Opened Its Second Sydney Store

It's the French retail giant's second Australian store, stocking everything from activewear and sporting goods to tents and wetsuits.
By Libby Curran
November 17, 2018
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By Libby Curran
November 17, 2018
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It's one of the world's biggest sporting goods retail brands, found in over 30 countries and dubbed by many as 'the ALDI of activewear'. And now, France's famed Decathlon — which launched an online store here last year and opened its first Sydney store in December last year — is expanding its physical Australian footprint. Two Melbourne stores are due this month, while the brand has just today opened the doors to its second Sydney outlet.

Located on Paramatta Road in Auburn in the city's west, the new space is stocked with products relating an impressive 70-plus sports and activities. If it's anything like its Tempe counterpart, it'll boast 7000 sport-related products. Decathlon promises savings galore — so if you've got a sports nut or fitness fiend in your life, put this one at the very top of your Christmas shopping hit-list.

When the first Sydney store opened last year, CEO of Decathlon Australia Mr Olivier Robinet said that the company wants to make sport accessible to all locals. "Australians are some of the most active people in the world, the whole country is like a playground," he explained. "Until now many Australians have had to spend hundreds of dollars to get a quality product. Decathlon has now changed this."

So how cheap is it? Well, a pair of yoga pants range will set you back between $12 and $40, while a two-person tent is $30.

More than just a standard store, Decathlon also features dedicated active zones, where customers can roadtest certain products, and its own community sporting areas, where local sports clubs can host sign-up days, barbecues and fundraising events.

The Auburn store officially launches on Tuesday, November 20 — but if you sign up for free membership now and then drop by this weekend during the soft opening, you'll nab a free gift.

Find Decathlon at 300 Paramatta Road, Auburn. The store is open from 7am–11pm seven days a week For more info, visit decathlon.com.au.

Image: Decathlon via Facebook. 

Published on November 17, 2018 by Libby Curran
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