Daft Punk’s Merchandise Ads Also Took a Trip Back to the ’70s

If you thought the wave of retro-influence was over from Daft Punk's release of Random Access Memories, think again. The French duo have revealed a number of sleek '70s disco-era advertisements for their merchandise, complete with throw back fonts, image filters and the tag line "When you see The Seal, you know it's real."

'Like the legend of the phoenix', 'get lucky', and 'she's up all night' are some of the feature taglines promoting authentic DP tank tops, belt buckles and posters, readily available to purchase from Daft Punk's website. 'C'mon C'mon C'mon', you know you want to.

(via Pitchfork)