Lite-Brite: Worlds of Wonder

Enter a world of colour and wonder inspired by one of the most popular toys of yesteryear at this new immersive experience at Luna Park.
Maxim Boon
Published on August 14, 2024

Overview

Before Xboxes and Furbies, Tamagotchis and Beanie Babies, there was Lite-Brite. When it was first released in 1967, this colourful toy encouraged kids to unleash their creativity. It was an immediate hit and while it may be something of a museum piece compared to the technology kids have access to today, its simple interface of brightly coloured illuminated pegs remains one of the most ingenious inventions in the history of toy making.

Adding to its collection of immersive experiences, Luna Park has partnered with Lite-Brite's creator, Hasbro, to create a new cinematic adventure that will delight visitors of all ages. The event has already wowed audiences in Toronto and Las Vegas, and now it's Sydney's turn to enter a kaleidoscopic realm of storytelling and adventure.

Luna Park's 3000-square-metre Big Top is the venue for this dazzling joyride, created by Emmy Award-winning content company Secret Location. Inspired by the pointillistic design of the Lite-Brite toy, this 40-minute, 360-degree installation transports the viewer to a series of fantastical worlds, from a dreamy oceanic plunge into the depths and a time hop back to the era of the dinosaurs to an intergalactic jaunt across the cosmos with a gang of friendly robots.

Staying true to Lite-Brite's original design, the visuals are entirely conceived using the toy's distinctive hexagonal peg pattern and only use shades of colours from the six original pegs: orange, pink, green, blue, yellow and clear. Set to a poppy synth-driven soundtrack, this vibrant event is the perfect way for families and friends to share a collective moment of wonder and hopefully leave inspired about the possibilities of self expression. Priced to meet the current moment of high living costs and low going-out budgets, Lite-Brite: Worlds of Wonder costs just $15 per adult to enter or just $12.50 per person if you visit as a group of four or more.

Information

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