Now Open: Butterboy Is Dishing Up Its Inventive Cookies in the Inner City, Launching a Third Location at Broadway Sydney

Get your hands on the bakery's cult-followed cookies at a brand-new store inspired by test kitchens.
Hudson Brown
Published on May 23, 2025

Rising above cookie-cutter treats, Butterboy has become one of Sydney's favourite destinations for creative and choc-filled cookies. Following the success of its Manly and Chatswood stores, the much-loved bakery has launched its third location at Broadway Sydney.

Arriving in the inner city, Butterboy fans will notice a slight change in aesthetic, as the Broadway store trades in the brand's usual laidback, coastal vibe for something a little more future-focused. Gleaming with stainless steel and polished chrome finishes, a lilac-accented design draws inspiration from science labs and test kitchens.

"Broadway gives us a totally different energy — it's fast, central, and full of people from all over the city," says Butterboy founder James Sideris. "We wanted the space to reflect that dynamism and feel a little unexpected, while still bringing the warmth and joy people associate with Butterboy."

While the design is changing, the beloved menu is still very much the same, featuring all of Butterboy's best-known classics. From rotating cookie six-packs and tins to its signature soft serve and syrupy milkshakes, the new location will also serve up the bakery's famed limited-run seasonal drops. While nothing is exclusive to the Broadway store, a new part of Sydney can get a convenient taste.

Sidaris launched the brand in 2019, after discovering a passion for whipping up cookies and muffins from his home kitchen during his university days. As his inventive ideas and clever branding attracted a following, he traded in his commerce books for the dessert business.

Alongside Butterboy, Sidaris is also the co-owner of Manly's Rollers Bakehouse and Norma's Deli.

Butterboy is open Monday–Wednesday and Friday from 10am–7pm, Thursday from 10am–9pm, Saturday from 9am–6pm and Sunday from 10am–6pm at Broadway Sydney, 1 Bay Street, Glebe. Head to the website for more information.

Images: Dexter Kim.

Published on May 23, 2025 by Hudson Brown
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