Splendour in the Grass Moves to Its Permanent Home

It has been seven years in the making, but Splendour in the Grass is moving into its new digs — the North Byron Parklands — just 20 minutes north of NSW's Byron Bay.

Securing a location for the winter pilgrimage has been a hazardous task over the last few years, which included a two-year stint in Rockford, Queensland from 2010-11. But today organisers announced that the long-intended permanent home is prepped and the 2013 festival dates are set for the weekend of July 26-28.

Today's press announcement also teased at "the next chapter" for avid festival-goers as it settles into 660 idyllic acres. Like all things Byron, festival co-producers Jessica Ducrou and Paul Piticco emphasised staying true to their roots: "Onsite camping has always been a high priority for us. It creates a real sense of community at the show."

Splendour has worked hard to earn its reputation for pulling the big internationals over the last few years — Coldplay, Kanye West, Jack White and '90s favourite Pulp are among the esteemed list of headliners past — while showcasing a strong Aussie punch in their lineups. The 2013 lineup announcement might be a little while off, but the question on our minds is, can we beat the 43-minute record sell-out time of last year?