Chronicles of Never Sample Sale

This Saturday you can catch the Chronicles in the Valley, where they’ll be setting up shop for sample sale madness.
Kirstie Sequitin
March 11, 2011

Overview

In 2000, Tsubi was the child born from a bunch of surfers from Sydney’s northern beaches. One name change and one rat-infested catwalk later and Tsubi – sorry, Ksubi - was an unstoppable force, providing denim to the masses at home shores and overseas.

Fast forward to 2005, one third of the design team Gareth Moody left to set up the brand’s office in LA and ended up staying for twelve months. I guess a year in LA will change most people and it certainly changed Moody. Upon returning to Australia, Moody no longer felt connected to the Ksubi brand or its business, and thus left the company. He then set out to forge his own path with Chronicles of Never, an androgynous unisex jewellery brand.

In 2011 Chronicles of Never is now a mainstay in homegrown fashion, with men’s and (newly launched) women’s ranges, bespoke shoes, and a collaboration with Graz eyewear rounding off the Chronicles of Never brand. Not bad for a one-man show.

This Saturday you can catch the Chronicles in the Valley, where they’ll be setting up shop for sample sale madness. Clothes, shoes, jewellery and optics from SS11 and AW11 will be on sale from 50-70% off (come naked, leave with a new outfit?) and there will also be samples and limited edition items on the tables too. The sale is for one day only too so first in, best dressed.

Information

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