Identity

Overview

Quick, fashion capital? If you said Brisbane, you'd only be half right. Ol' Brisdawg isn't exactly known for it's...let's say, fashion ability. Footwear is optional to some, and ponchos are an acceptable form of winter attire. Fret not, fashion fiends, there are many people behind the scenes working hard to change this. Identity is one such event that is aiming to take Brisbane to bigger places, and put our name on the fashion world map.

This annual celebration of Brisbane’s fashion culture is showcasing pieces from Tiffany & Co, Mitchell Ogilvie, The Frock Shop, Samantha Ogilvie, Nancy King and Richards and Richards, as well as some amazing international labels.

For the first time, Identity will be held in chic Queens Park next to the Treasury Casino, making it an event like no other. Brisbane songstress Katie Noonan will also be the main entertainment, taking to the stage for an exclusive performance. So really, in one event you’ve got an amazing singer, amazing clothes and an amazing opportunity to watch the fabulous and drink Moet. And if you get a bit tipsy, you might mistake the city for Milan. Fingers crossed.

Don’t wait to buy tickets though; being ‘fashionably late’ won’t get you anywhere here.