Pretty Shady Cares For Your Skin with Free, Well-Designed Sun Protection

The onset of those searing summer rays should remind us that skin cancer is Australia's biggest killer. But national awareness doesn't seem to mirror the scary statistics. In an attempt to rectify this, Pretty Shady is injecting some style into the skin cancer awareness campaign, with sun protection gear you can get your hands on for free — some of it rather covetable and limited edition.

Included is a beautifully designed Basil Bangs beach umbrella (there are 50 of those) and a rad Lister-designed tee (just 40). There's also a stack of reversible bucket hats (800), some handcrafted sunnies (800), and a few hundred litres of sunscreen up for grabs. These items ought to help you kick the habit of poolside tanning.

Pretty Shady is aiming to be the generation that stops the spread of skin cancer, one summer at a time. With high-profile ambassadors such as Nicole Warne, Anthony Lister and Gossling, they're packing a pretty powerful cool factor.

Enter the competition to win Pretty Shady gear and you'll automatically go into the draw to win even more. The five limited edition items will be released one by one. So jump on in as soon as possible to increase your chances of securing a piece of the shady action.

And even if you don't win, we encourage you to find a way to, in the words of a much daggier campaign, slip slop slap.