It Looks Like Channel Nine’s New Streaming Service Actually Won’t Suck

Can't say the same about its name.

Meg Watson
November 05, 2014

We're understandably sceptical about most tech things that are promised to us. Australians are always the last to get blockbuster films and critically-acclaimed television shows, we're geo-blocked from most great things online, and we pay depressingly more than the rest of the world for all our tech and entertainment goodies. It's a tough hand we've been dealt; one so bad we've taken to just skirting the system completely and either sneakily paying for overseas services like Netflix or becoming all-out pirates.

But here's some good news: it looks as though the latest streaming service being shoved in our faces won't completely suck. Joining the iffy selection of commercial Australian streaming services like Quickflix and Foxtel's Presto, Fairfax and Channel Nine's new venture looks like a winner. Launching in February 2015, it's been announced the service will offer on demand viewing with no ads and no contract, it will have a fixed fee of about $10 per month, and it'll be exclusively airing the much-anticipated Breaking Bad spin-off, Better Call Saul at the same time as the US.

High fives all 'round, people. This is all every sneaky Australian Netflix user has ever wanted. In fact, to put some icing on the already spectacularly delicious cake, this new platform will also have all five seasons of Breaking Bad in its catalogue and will be revealing one more awesome show every week 'til its launch next year. If there's one thing that's holding it back, it's the name.

Though it was previously referred to as StreamCo, today it was announced that this new platform will officially be called Stan. That's right, your new favourite late-night best bud/ultimate time waster will share a name with a melodramatic late '90s rap collaboration from Eminem and Dido.

"[We wanted a name] that consumers could actually associate with and actually have a character with," said CEO Mike Sneesby. "Stan is not going to be a character in itself but a brand that will build its own character in being truly Australian."

Regardless of that ridiculous logic, this is still a service we can get behind. Though details of the Australian Netflix launch have not yet been announced, at $10 a month Stan would actually be competitive with the US version of Netflix which Australians currently (somewhat dubiously) access for around $9. These price points are also well below the $29.99 fee Quickflix users fork over monthly. So really, it's not so bad. It's not so bad.

Published on November 05, 2014 by Meg Watson
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