From elaborate Indian headwear to couture wedding dresses, if Fashion Week has you feeling a little overwhelmed, or as if the designers are pulling costumes from your childhood dress up box at random, then here's a little something to keep you grounded. Assembly Label creates finely designed, well made clothing, but like its name suggests the aim of the game is practicality and liveability. Because the label is all about encouraging activity and adventure, it only makes sense that every piece makes life as easy as possible for the wearer. The brand nails the junction between crisp design, classic silhouettes, and fine lines and incorporates elements of nature, exploration and travel. The brainchild of Damien Horan and Daniel Oliver, who wanted to encompass their life's journeys through fashion, the brand focusses on durability and quality to be worn by fellow adventurers who are after practical, reliable attire. The menswear line has been going from strength to strength since its inception in late 2011. It's latest collection, August Collection, is no exception to this rule. The line aims to embody the essence of the outdoors and that restless sensation to escape from one's hometown and travel the world. The range has that whole 'worldly traveller' feel to it, although from the fine detailing and styling behind the initial theme, you know you're looking at good quality apparel. To win prizes like this and more, simply head to Fortune Avenue* to enter the draw. *What is Fortune Avenue? Tiger Beer's Fortune Ave gives you access to all of the best gigs and exclusive offers and experiences. Once you've registered, you'll become a part of the Tiger community and be in-to-win some incredible Concrete Playground sourced and approved prizes. New offers will be up every month.