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The Upside Has Released a 'Pupside' Bandana for Dogs and It's Donating the Proceeds to RSPCA NSW

Dress up your doggo with a blue bandana made from recycled fabric offcuts — and help a great cause.
By Sarah Ward
August 26, 2021
By Sarah Ward
August 26, 2021

When International Dog Day rolls around on August 26 each year, there are a few acceptable ways to spend it. All of them involve oh-so-adorable doggos, obviously. If you don't have a pet pooch in your life, looking at cute canine videos and photos is perfectly acceptable. Yes, that's what the internet is for. And if you do have a four-legged, barking companion — or several — you really should be spoiling them as much as you can all day long.

Here's a question for this glorious occasion: would your dog look better wearing a bandana? You can apply the same query to your friend's pupper, or your parents', or whichever canine you like to pretend is yours if you need to get your pet joys vicariously. Obviously it's a trick question, because the answer is always yes. Find us a dog that wouldn't look dapper with a bandana and you will have found nothing because it's just not possible.

The team at Australian activewear label The Upside clearly agrees, so it has released a doggo bandana for International Dog Day. The name: The Pupside, naturally. And this is a piece of canine fashion that also helps dogs and other animals in need, because all of the proceeds from each $19.99 item are being donated to RSPCA NSW.

Blue in colour, covered in a paisley print, lined with soft grey marle jersey and suitable for pooches of all sizes, the bandanas went on sale today — because today is August 26, aka the dog-focused day in question — and they're made from recycled fabric offcuts, so The Upside is doing the environment a solid as well.

The brand is aiming to not just support RSPCA NSW, but also to encourage people to adopt animals — including dogs, of course — in need.

And if you need more motivation to deck out Fido with some new threads, just look at the brand's images of bandana-wearing pooches. Go on.

We'll also remind you that, for NSW residents in lockdown, RSPCA NSW has moved its adoption process online again. The Pupside bandanas ship nationally, though, so dogs across the country can spruce up their outfits.

The Pupside bandanas are available for $19.99 via The Upside website.

Published on August 26, 2021 by Sarah Ward
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