Overview
It's no secret that small businesses have copped it particularly hard in the past couple of years. So, this holiday season, American Express is encouraging Aussies to shop small to help these local businesses recover from the COVID-19 blow. To do so, it has teamed up with Gill Minervini, the newly appointed Festival Director of the much-loved Sydney event, Vivid Sydney.
In the spirit of the season, Minervini has created spectacularly festive installations in shop windows in the hopes that it'll get people out stomping the pavements for a dose of festive joy — and shopping up a storm at their local bricks and mortar stores while they're at it.
The first lucky small business chosen for these luminous displays is Collector Store. The Aussie brand's flagship boutique on Oxford Street in Paddington is home to an eclectic mix of art, clothing, homewares and even furniture — it's safe to say you'll be completing a chunk of your gift list in one fell swoop here.
Alternatively, you can catch the display at Art on King in Newtown. The long-running King Street store is a must-visit for all things art — from luxe paintbrushes and bookbinding supplies to watercolour sets and charcoal pencils. Head to either shop from Monday, December 6 to check out the brilliant installations. Each display was conceived to incorporate facets of the brands, owners and local communities, so take time to explore it in great detail and see what you can find.
Then, head inside to pick up some gifts for your loved ones — or a few treats for yourself.
Top image: Collector Store
Features
Information
When
Monday, December 6, 2021 - Saturday, December 25, 2021
Monday, December 6 - Saturday, December 25, 2021
Where
Various Sydney venuesSydney