Neil Perry Opens Sixth Sydney Burger Project Store in Parramatta
Getting your hands on a Neil Perry burger just got even easier.
No longer will denizens of the west have to venture into the Sydney CBD for a Neil Perry hamburger. Following on from the success of his first budget burger venture The Burger Project in World Square — and the five others that have sprung up since — the Rockpool chef is today firing up the grill on a second Burger Project location in Parramatta.
The first Burger Project began its life primarily as a means of bringing the next best thing to Perry's much drooled-over $24 Rockpool beef burger to the masses — without the prohibitive price tag. Parramatta diners can expect 14 variations on the humble hamburger, including the chilli cheese, Magic Mushroom and the katsu fried chicken, the names of which are all fairly self-explanatory.
The new location — the group's first in western Sydney — is located on the ground floor of Parramatta's 28-storey V by Crown complex. With street frontage and room for 90 patrons, the glass-walled eatery has been designed by architect Grant Cheyne. The complex is soon to open a brand new luxury hotel, which will feature 72 suites, a retail precinct, some flashy facilities — which include a swish pool that's only open to residents and guests — and a brand new openair terrace bar by the Eau de Vie team on level 26.
Since opening in Sydney back in 2014, the celebrity chef's high-end fast food joint Burger Project has expanded rapidly, particularly after Perry's Rockpool Group was acquired by the Urban Purveyor Group last year. The Parramatta store will be their sixth in Sydney and their ninth Australia-wide, having recently opened two in Melbourne and one in Brisbane.
Burger Project Parramatta opens at 11am on Friday, March 10 at Shop 1 and 2, V by Crown, 134-140 Marsden Street, Parramatta. For more info, visit their website.