Overview
One of Australia's most famous venues is changing face once again, as Qudos Bank Arena transforms into Afterpay Arena in a new deal with the buy-now-pay-later platform Afterpay. Announced this morning, it'll see the stadium refreshed not only visually but also functionally — with Afterpay and Square point-of-sale technology integrated throughout the stadium.
Qudos Bank Arena first opened its doors in 1999 as the Sydney SuperDome. Since then, it has become a go-to destination for sporting events, concert tours, comedians, family events and cultural experiences, selling over 15 million tickets and in 2025, was ranked by Billboard as the fifth-best live music venue in the world.
Harvey Lister AM, President and Chief Executive of the venue's owner and operator Legends Global (Asia-Pacific and Middle East) said, "More than 1.1 million people walk through this arena's doors every year, and this partnership represents a significant evolution in how Australians access live entertainment."
The deal is scheduled to begin its initial five years sometime in the coming months and will include new signage and internal refreshes, as well as Afterpay added as a payment method at retailers, bars, merch stands and ticket booths throughout the arena.
The transformation of Qudos Bank Arena into Afterpay Arena is currently underway and is expected to be completed later this year. The events calendar will not be affected during the transition period.
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Images: Supplied.