Overview
There aren't many events where the first female Australian astronaut, TikTok's marketing head, Australian screen personalities, a singer and actor who stars on Heartbreak High, a human rights lawyer and barrister, a cricketer, an Olympian, the director of Mortal Kombat, the first Australian artist to sign with Def Jam, a game about turning fruit into your own menu and a short film about a housewife trying to get a free pizza are on the same lineup. Actually, there's only one: SXSW Sydney 2024.
After announcing in late 2023 that the event would return for a second year — because the inaugural SXSW Sydney was such a hit — and then getting everyone voting for its Session Selects conference events earlier in 2024, the only version of the tech, innovation, screen, music, games and culture festival outside of Austin, Texas has started unveiling its program for the year. Get ready for a busy seven days between Monday, October 14–Sunday, October 20.
SXSW announces its bill in multiple drops, so this really is just the beginning for 2024. Each of the conference, music fest, screen fest and games fest have revealed details — kicking off with a heap of featured speakers. Astronaut Katherine Bennell-Pegg, TikTok executive Sofia Hernandez, Courtney Act, Nakkiah Lui, filmmaker Simon McQuoid, legal figure Jennifer Robinson, futurist Ryan Patel and the return of Non-Obvious trend curator Rohit Bhargava all grace the lineup so far.
They're joined by Australia's eSafety Commissioner Julie Inman Grant, IBM's AI Platform Vice President of Product Armand Ruiz, Psychology of Your 20s host Jemma Sbeg and Esther Nguyen of POPS Worldwide, to name just a few more standouts.
Plus, among the Session Selects panels, Hamish Blake will get chatting about social-media citizenship, David Warner and Tillie Kearns will talk athlete IP, and Australian Fashion Council CEO Jaana Quaintance-James and The Iconic CEO Jere Calmes will cover digital fashion. Other discussions will dig into designing with Country, taking film technology beyond the screen, the digital news transformation and the importance of nature.
Stepping from Hartley High to SXSW Sydney Music Festival, Ayesha Madon is one of that strand's highlights. SAHXL, Nick Ward, BALTHVS, Total Tommy, brothers J-MILLA & Yung Milla, Joel Sunny, Ena Mori, Smol fish, HighSchool, Maina Doe, 404: you'll be able to see them as well.
Film fans can look forward to short flicks such as the aforementioned Make Me a Pizza, plus Fish Tank, Meat Puppet and Vivie. And gamers can expect FRUITBUS, Blood Reaver, Curiosmos, Demon Spore, DICEOMANCER and Hyper Light Breaker, as well as Mystiques, No Case Should Remain Unsolved, Rose and Locket and Window Garden — some local; others from the UK, US, Belgium, China, Norway, South Korea and the Philippines; many with glorious names — at the Games Festival Showcase.
"After the success of the inaugural SXSW Sydney in 2023, we are once again inspired by the overwhelming response from the creator communities to participate in the 2024 program. This is the first of many announcements as we roll out the extensive and diverse range of visionaries & creative thinkers from around the globe that make up the SXSW Sydney 2024 conference lineup," said SXSW Sydney Chair and TEG Group CEO Geoff Jones, announcing the initial 2024 program details.
"SXSW Sydney is about discovery and an opportunity to be surrounded by the best and brightest minds from tech and innovation, games, music, screen and culture. This year's SXSW promises to be as inspiring as ever."
2023's inaugural SXSW Sydney welcomed everyone from Black Mirror's Charlie Brooker and Chance The Rapper to Future Today Institute founder and CEO Amy Webb and Nicole Kidman to its stages. In the process, it notched up 287,014 attendances from 97,462 unique attendees. Those figures came from 34,975 total tickets, with folks from 41 countries heading along to 1178 sessions.
The full lineup spanned a 700-plus strong bill of talent, covering over 300 sessions, and featuring more than 300 gigs across 25 venues. From talks and concerts to films, TV shows and games, there was no shortage of things to see. Get ready for another round this October.
SXSW Sydney 2024 will run from Monday, October 14–Sunday, October 20 at various Sydney venues. Head to the SXSW Sydney website for further details.
Images: Jami Joy, Ian Laidlaw, Jess Gleeson, Katje Ford and Paul McMillan.