IKEA SÖMN (Sleep) Studio
A pop-up sleep studio, cafe and bed and breakfast (for one lucky winner) right on Bondi Beach.
Overview
A peaceful, luxury cabin perched right on the beach, with the waves crashing gently in the background. They're the ingredients of a primo night's sleep and they've now come together as part of IKEA's new pop-up SÖMN (Sleep) Studio, located right on Bondi Beach.
Happening on Thursday, March 28, the pop-up will be celebrating and promoting great sleep, hosting a program of free events and a competition that'll see one lucky duo putting in a comfy 40 winks in these idyllic beachside digs.
The sleep-focused lineup features a workshop with The Sleep Specialist Olivia Arezzolo, a myth-busting panel discussion presented by sleep expert Dr Elise Facer-Childs, Dr Thea Brejzek and radio personality Matt De Groot, and a healthy breakfast led by best-selling author Sarah Wilson.
A pop-up onsite cafe called Fermented, open from 7am–9pm on Thursday, will showcase Swedish-inspired eats, with a wall of fermented krauts, pickles and other condiments that diners can pick and mix to their meal.
And you can go in the running to win the ultimate night's sleep inside IKEA's Scandi-style Bondi B&B on the Thursday night. As well as sleeping right by the beach, the winning duo will be guided through choosing their ideal mattress, pillow and bedding (which they'll get to keep), and will also enjoy a special program of activities designed to help give the best possible shut-eye experience. To enter, head to IKEA Australia's Facebook page before 5pm on Wednesday, March 20.
All events are free, though you'll need to book via the website to secure a spot.
